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The Anatomy of a Successful Hospital Fan Page

Recently, I wrote a series of articles regarding the best hospital Facebook fan pages.  While preparing for that project, I reviewed hundreds of pages of which one in particular seemed to stand out –...

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The Unintended Result of Taking a Break

The bottom line is, I don’t have time to be writing this article.  I should be working on a proposal for a client and finalizing slides for an upcoming presentation.  Instead, I chose to take a break...

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Leveraging Social Media for Physician Recruiting

The following post is an excerpt from an upcoming article in a journal for the Association of Staff Physician Recruiters.  It’s the first in a series of articles addressing the opportunities of...

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Dermatology Times Addresses Social Media

I recently had the opportunity to discuss some issues related to dermatologists and social media with a writer from the Dermatology Times, John Jesitus.  The resulting article of our conversation is...

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New #MDchat Hashtag Fills Important Twitter Void

Twitter chats for doctors Phil Baumann (@philbaumann), creator of the popular #RNchat Twitter hashtag, recently announced a new Twitter hashtag specifically for doctors.  A growing number of health...

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Wordpress App + Android Voice Text = Blogging Goodness

Since purchasing my new Motorola Droid X, I’ve spent time and energy adjusting to the differences between Android and iPhone.  While I do still miss some of the iPhone features and ease of use, there...

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A Physician Review Gone Wrong

For several years now, I have been actively involved in issues related to reputation management for physicians.  It’s an issue I’ve discussed at length with clients and offered thoughts on this blog....

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Using TweetWhen to Time Your Tweets Effectively

When it comes to your personal social media activities or those of a client, it pays to work smart.  For years now, Dan Zarrella, a self described social media scientist, has been collecting data and...

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Using Social Media for Crisis Communication

Recent storms are a reminder to update crisis plans We’ve had a particularly violent storm season this Spring in the St. Louis area, but this past weekend it turned destructive.  For the 4th time in a...

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Should Hospitals Add Google+ to Their Social Mix?

The following post is a point/counterpoint piece addressing the potential benefits Google+ may offer hospitals and health systems. Should hospitals jump in now, or simply observe for future...

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